AI Insights · Timothy · April 2023
Top 5 Fashion Games on Unified Platform in Ukraine: Q1 2023
A review of the top-performing fashion games in Ukraine during Q1 2023, highlighting trends in downloads, revenue, and active users.
During the first quarter of 2023, fashion games in Ukraine saw varying levels of performance in terms of downloads, revenue, and active users. Here, we look at the top five games in this category, providing insights based on data from Sensor Tower.
Makeover salon: Makeup ASMR by TAGO Studio had a fluctuating trend in weekly downloads, starting strong with around 24.9K and peaking at approximately 45.6K downloads in the second week. However, by the end of the quarter, downloads dropped significantly to about 3.3K. The weekly active users followed a similar pattern, initially rising to around 84.3K mid-quarter but then declining to approximately 26.6K by the end of March.
Vlinder Princess Dress up game from 31 Dress up Games experienced significant fluctuations in its weekly downloads, peaking at around 57.9K in mid-January before declining to about 5.2K by the end of March. The active user count mirrored this trend, starting at approximately 79.3K and then dropping to around 12.2K by the end of the quarter.
Makeover & Makeup ASMR, also by TAGO Studio, saw a strong start with weekly downloads peaking at around 83.8K in early January. However, the downloads tapered off significantly to about 810 by the end of March. Active users followed a similar trajectory, starting at approximately 111.8K and decreasing to around 54.5K throughout the quarter.
DIY Paper Doll by CrazyLabs LTD showed a consistent increase in weekly downloads, peaking at around 39K by the end of March. The active users for this game also increased steadily, starting at around 5.5K in mid-February and reaching approximately 115.6K by the end of the quarter.
Lastly, Avatar Maker Dress up for kids from Pazu Games saw a steady growth in weekly downloads, which peaked at around 21.6K in late January but then declined to about 8.9K by the end of March. The active user count also saw a steady increase, peaking at approximately 30.4K in mid-February and maintaining around 23.8K by the end of the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower's platform.
